Workshop

If somehow you feel completely misaligned with the loud, high-pressure demands of modern advertising, know that there is a different path. This workshop is not led by a marketing guru or a business coach. Kat Mertens is a fellow guide who has been self-employed for 25 years. Over a quarter-century, she threw away the traditional rules and discovered a heart-based, nature-connected way to become discoverable - allowing people to find their way toward her work without being "salesy" or pushy.

This isn't actually about marketing; it’s about discoverability. It is an invitation to explore a sustainable, authentic way of expression that lets the earth speak through you.

What We Will Explore Together:

• Discoverability With or without Social Media: Spreading the word doesn't require digital noise and trying to keep up with the ever changing algorithms. We will look at beautifully different approaches built entirely on what makes your eyes sparkle, on trust and the ripple effect of your practice.
• Radical Respect vs. Manipulation: True heart-based community building means zero micro-manipulation. This is your permission to avoid standard sales tactics or pushy calls-to-action, treating our participants with absolute, unconditional respect.
• Meeting Our Shadows: We will gently look at the hidden corners of running a practice - our relationship and anxieties around money, the vulnerability of "presenting" ourselves to the public, and the edge of feeling awkward when trying to grow a business.
• Allowing the Earth to Speak Through Us: When we anchor ourselves in deep nature connection, our communication changes. We will practice letting go of overly planned strategies to find a real, vulnerable voice that naturally resonates with the people meant to find us.

If you are ready to stop pushing or don’t even want to start, if you’re willing to step out of the business grind, and trust that your community will find you organically, let’s sit in the circle together.

Kat Mertens: EcoNIDRA™ Founder, Trainer and Heart-Keeper, Certified Forest Bathing Guide & European TreeClimbing Therapist

Kat’s passion and mission are to help people reconnect deeply with nature, including their inner nature and the nature of their own body. Her mission is to spread awareness about and the felt sense of deep nature connection as a tool to improve people's mental, emotional and physical well-being, as well as the well-being of the more-than-human world. Matching our heartbeat to the beat of the planet can change the world.

As a certified Forest Bathing Guide, Kat has guided more than 500 groups in both private and corporate settings. Kat has trained hundreds of people to become Forest Bathing or EcoNIDRA™ guides. As a certified European TreeClimbing Therapist, she has been guiding safe, self-paced tree-climbing experiences in the connective and relational Forest Therapy style: the tree is the therapist and the relationship is being formed by embodied relating. She offers EcoNIDRA™ trainings and sessions (in hammocks), and tree climbing and forest bathing for individuals and groups in the Netherlands where she lives together with her husband, young son, old cat and 100+ plants.

• Instagram: https://www.instagram.com/econidra_practice and https://www.instagram.com/waybackhome_kat
• LinkedIN: https://www.linkedin.com/in/kat-mertens-723b71166/ 
• Youtube: https://www.youtube.com/@econidraofficial6530